Google AdX
Google AdX Requirements Guide
Traffic thresholds, content requirements, policy rules, and the step-by-step approval process for Google AdX access.
Guides, tools, insights, and updates for publishers, advertisers, app owners, and brands who want to grow smarter.
12 resources available
Google AdX
Traffic thresholds, content requirements, policy rules, and the step-by-step approval process for Google AdX access.
Header Bidding
How header bidding works, why it beats waterfall auctions, and how to implement it correctly for maximum RPM uplift.
Publisher Monetization
Six proven causes of low RPM, and exactly how to diagnose and fix each one to recover lost ad revenue.
App Monetization
Complete pre-launch and optimization checklist for iOS and Android app publishers, from SDK setup to eCPM maximization.
Policy & Compliance
Stay compliant and protect your account. A practical checklist of Google's content, traffic, and ad implementation policies.
SEO & Traffic
How publishers grow organic traffic that converts to ad revenue, technical SEO, content strategy, and Core Web Vitals.
Google AdX
The honest comparison covering CPM, demand sources, header bidding, floor price control, and when the upgrade is actually worth it.
Publisher Monetization
The complete guide to header bidding, AdX access, floor price optimization, and multi-demand monetization for web publishers.
App Monetization
From mediation setup to rewarded video strategy, everything you need to maximize eCPM on iOS and Android.
CTV Monetization
Access premium CTV/OTT demand, structure your ad breaks, and reach the $25+ CPMs available in programmatic TV advertising.
AI Optimization
How self-learning AI recalculates price floors 24/7, and why it consistently outperforms manually managed floor strategies.
Case Studies
Real publishers, real results. See how web, app, and CTV publishers lifted RPM by 68–217% after joining Click Dudes.
Free tools to help you estimate revenue, check eligibility, select ad formats, and audit policy compliance.
Estimate your ad revenue potential based on traffic, geography, content vertical, and format mix.
Try CalculatorSee how much more you could earn switching from AdSense to a full managed AdX + Header Bidding stack.
Estimate LiftReview the requirements and see whether your website, app, or CTV platform qualifies for premium demand.
Check EligibilityCompare all ad formats, banner, interstitial, rewarded video, native, and find the best fit for your platform.
Explore FormatsRun your traffic sources through our quality checklist before applying for premium monetization.
View ChecklistA publisher-friendly summary of Google's content, traffic, and ad implementation policies, in plain language.
View ChecklistTechnical and on-page SEO checklist to help publishers grow organic traffic that converts to ad revenue.
Run AuditOur team can review your monetization, traffic quality, SEO, or advertising setup and suggest the next best growth move, at no cost.